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Pulse: leads, ad spend and cost per lead for the last 7 days compared with the previous week
Pulse on the phone

Image 1 of 3: Pulse

Sample data

X3 Growth Intelligence · for marketing

3x more leads.The right ones.

Every session, every lead, every ad euro through to the deal. And an AI that tells you where to double down.

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  • Free forever
  • No credit card
  • No cookies
  • Data in Frankfurt

50+ companies trust X3

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01The problem

You pay. Every month. Blind.

You see visitors. You see inquiries. What happens in between, nobody sees.

  1. Ad money, no answers

    Every month money goes into ads. How much of it comes back as inquiries, nobody knows.

  2. Reports without inquiries

    The agency report shows clicks and reach. Which campaign brings in customers isn't in it.

  3. Gaps in your stats

    Since the cookie banner, a big share of your visitors is missing from your numbers.

02 The product

X3 Growth Intelligence

One tool instead of five.

Ad spend, visitors, leads, recordings and conversions in one place. Real views from the dashboard, with sample data.

Open the app

intelligence.x3growth.io

Pulse: leads, ad spend and cost per lead for the last 7 days compared with the previous week
Pulse on the phone
Sample data

  • This week's leads, ad spend and cost per lead, with the next step.

  • Spend, leads and cost per lead for every campaign.

  • Every visit with an interest level, from not interested to hot.

  • Single visits with source and pages, recordings with consent.

  • Every lead with its source, campaign and answers.

  • Real leads go server-side to Meta, Google and LinkedIn.

03Ad spend

Every euro, down to the ad.

Meta, Google, LinkedIn and TikTok in one view. Spend, leads and cost per lead for every campaign, down to the creative. So you see where to double down and where to switch off.

  • Cost per lead and per qualified lead
  • Status for every campaign
  • From Free with one ad account
Campaign table: spend, visits by interest, leads and cost per lead per campaign
Sample data
Pulse on the phone
Sample data

04Visitors

Every visit tied to its ad.

X3 measures on your own domain, without cookies. Even when someone declines the banner, the visit isn't lost. Your consent mode decides how much gets measured. The relevance score shows who is seriously interested right now.

  • Relevance score from 0 to 100 for every session
  • Recordings and heatmaps, inputs masked in the browser
  • Data in Frankfurt am Main
Visitors by interest: not interested, interested, engaged, hot, per source
Sample data
Pulse on the phone
Sample data

05Leads

Leads as people, not rows.

Form answers, interest and status on every lead. Plus the whole journey across your website, across visits and devices. And what that lead cost you.

  • Every customer journey as a timeline
  • Six attribution models to switch between
  • Handover to your CRM
Lead in detail: answers, path through the website, campaign and handover to the CRM
Sample data
Leads on the phone
Sample data

06Back to your ads

Your ads learn who buys.

Every lead gets pre-qualified, whatever the channel. Every closed deal flows back into your campaigns.

Pulse: visitor quality as a funnel from visit to lead
Sample data

  1. Lead

    Comes with its source

    Ad, campaign, pages visited and answers stay attached to the lead.

  2. Score

    Gets pre-qualified

    Budget, timing and fit add up to a level. The hot ones are on top.

  3. Deal

    Comes back

    The status from sales lands back in X3, with its value.

    Revenue per campaign

  4. Signal

    Goes to your ads

    Server-side to Meta CAPI, Google Ads and LinkedIn, with enhanced matching.

    Campaigns optimise for real leads

07Ask

Just ask your numbers.

X3 connects straight to Claude via MCP. Ask about leads, campaigns and trends, or let Claude install X3 on your website.

  1. Where did this lead come from?

    ClaudeVia Google, read three FAQs and booked. Dropped off, came back via YouTube six days later and booked again.

  2. Which ad should I scale?

    ClaudeAd K1 on Meta: cost per qualified lead is 38% below average. Double down there.

  3. Install X3 on my website.

    ClaudeDone: the snippet is in, and the first visit has already arrived.

ClaudeCursorMCP server included. Other MCP tools use the same server.Example

08Better with X3

One account. The loop closes.

Growth Intelligence brings in the inquiry with its source. X3 CRM turns it into an order, X3 Automation takes care of the rest.

  1. Click to Inquiry

    X3 Growth Intelligence · Marketing

    Every inquiry comes with its source, the pages visited and an interest level. Spam and test inquiries stay out.

  2. Inquiry to Order

    X3 CRM · Sales

    X3 CRM tells your team who to call right now. The status goes back to Growth Intelligence.

  3. Order to Invoice

    X3 Automation · Process automation

    X3 Automation writes emails, schedules meetings and sends receipts to DATEV, with your approval.

+1,500 more apps via X3 Automation

09Pricing

Free forever. More as you grow.

Start for free with one website. Paid plans for your website and for agencies, 20% less with yearly billing.

Free

Free forever: one website, cookieless, with ad spend and Conversions API.

€0/ month

forever, no credit card

 

Start for free
  • 1 website
  • 1,000 pageviews / month
  • 100 recordings / month
  • 1 ad account
  • 2 seats
  • 6 months of data
  • Support: Docs, community

Project Analytics

Pure web analytics at a small price: heatmaps, recordings, MCP.

€22.40/ month

billed yearly (€268.80 / year)

You save €67.20 a year

Choose plan
  • 1 website
  • 10,000 pageviews / month
  • 1,000 recordings / month
  • No ad accounts
  • 3 seats
  • 6 months of data
  • Support: E-mail

Project Growth

Recommended

Leads, ad spend and journeys for one website, without branding.

€46.40/ month

billed yearly (€556.80 / year)

You save €139.20 a year

Choose plan
  • 1 website
  • 50,000 pageviews / month
  • 1,000 recordings / month
  • 4 ad accounts
  • 5 seats
  • 13 months of data
  • Support: E-mail

Project Pro

Everything included: multi-touch attribution, white label, 25 months of data.

€142.40/ month

billed yearly (€1,708.80 / year)

You save €427.20 a year

Choose plan
  • 1 website
  • 200,000 pageviews / month
  • 5,000 recordings / month
  • 10 ad accounts
  • 10 seats
  • 25 months of data
  • Support: Priority, onboarding

The first time you switch to a paid plan, the first 14 days are free. Extra pageviews are billed monthly in arrears, without the yearly discount. Above 5M pageviews a month we'll make you an individual offer.

Better together: 15% off with two X3 products, 25% with all three. All prices and the bundle discount

All prices are net, for businesses only (B2B). good vibes GmbH is not registered for Swiss VAT, so no VAT is charged. EU businesses book with their VAT ID (reverse charge).

10Questions

Short questions, short answers.

What does X3 Growth Intelligence cost?

Free costs nothing, forever and without a credit card. The paid plans are listed above under Pricing, 20% cheaper when paid yearly.

Do we need a new CRM?

No. Your CRM stays and reports closed deals to X3 via API. With X3 CRM, every inquiry goes straight to your sales team.

What if leads only come in by phone or WhatsApp?

X3 counts every click on your number or chat. You log the lead, X3 suggests the matching session.

What happens when visitors decline cookies?

X3 keeps measuring, without cookies. Recordings only run with consent.

How do I connect Claude to my data?

Add a connector in Claude and sign in. Other MCP tools use the same server.

Who is X3 not for?

Deals under €5,000 or less than €10,000 a month on ads. And anyone who won't share their closed deals.

11Get started

Show me my numbers.

Free forever, no credit card.Rather do it together? 30 minutes, your last 90 days, no pitch.

Start freeBook a call

Rather talk?